Graphic / Motion Design
→ Edi Awardshows
→ Pretty Patty
→ Klubsport Automobiles
→ Frame Eleven Showreel
→ VBS Values
→ Oeka
→ Verso
→ Bananenhaus
→ Amerika
Photography
→ Automotive Projects
→ Assorted Projects
→ Neox Cycles
→ Information
→ Contact
2023 / Concept, Graphic and Motion Design
The Edi Award is the Swiss Advertising and Commissioned Film Award, presented by the Swissfilm Association since 2000. After being responsible for the visual content of the 2021 award show as Frame Eleven + Partners, we took on the entire show production in 2022, 2023 and 2024
Over the years, I was able to play a key role in the concept, graphic design, and animation, giving the Edi Award its distinct visual style and my personal touch.
Unlike many projects designed for computer or smartphone screens, our visuals had to work on a large cinema screen. Animations spanning almost 15 meters required a concept suited to these dimensions. Building on the positive feedback from the 2022 design, I maintained the large, screen-filling typography but introduced a strict grid system to structure the typography and imagery.
This "technical" look was enhanced with a monospace font, while a vibrant color and animation concept balanced the design. Bold colors reminiscent of TV industry "color bars," combined with quick, harsh cuts, created the desired impact on the big screen.